Stillfront: High Growth in Player Volume, High Loyalty
January 11, 2017
Stillfront Group AB (“Stillfront”) systematically works with improving the product portfolio to optimize performance and reward/risk. Among many things Stillfront continuously monitors the number of active users of the online games on a monthly basis (MAU – Monthly Active User) and daily basis (DAU – Daily Active User).
During the fourth quarter of 2016, the average number of MAUs was 289,729. The number of DAUs was 72,148 on average during the quarter. The corresponding figures for the third quarter of 2016 were 222,970 MAUs and 62,781 DAUs. Thus, the fourth quarter 2016 achieved an increase of 30% regarding the number of MAUs and 15% regarding the number of DAUs as compared with the third quarter of 2016.
During the fourth quarter of 2015 the average number of MAUs was 277,712 and the average number of DAUs was 74,161. During the fourth quarter 2016 the number of MAUs increased by 4%, and the number of DAUs decreased by 3% as compared with the fourth quarter of 2015.
The above numbers pertain to the seven largest games as ranked by revenues, i.e. Call of War, Supremacy 1914, New World Empires, ManagerZone Football, ManagerZone Hockey, DragonRealms and GemStone IV, however with the exception of the newly soft launched Siege: Titan Wars and the games from recently acquired Babil Games, which all are excluded.
Jörgen Larsson, CEO, Stillfront Group, comments
” I am happy to note that our games are very attractive to our players. I am especially pleased with the fast ramp-up during November and December, paired with continuous high player loyalty during the quarter. Especially the paying players demonstrate great loyalty. I see this as an acknowledgement that our games offer entertainment to our players for a long period of time, which is exactly in line with Stillfront’s strategy,” Jörgen Larsson, CEO, Stillfront Group comments.
For additional information, please contact:
Jörgen Larsson, CEO at Stillfront
Phone: +46 70 321 18 00
Sten Wranne, CFO at Stillfront
Phone: +46 705 851258
Stillfront is an independent creator, publisher and distributor of digital games – with a vision to become one of the leading indie game creators and publishers. Stillfront operates through six near-autonomous subsidiaries: Bytro Labs in Germany, Coldwood Interactive in Sweden, Power Challenge in the UK and Sweden, Dorado Online Games in Malta, Simutronics in the United States and Babil Games in UAE and Jordan. Stillfront’s games are distributed globally. The main markets are Sweden, Germany, the United States, MENA and South America. For further information, please visit www.stillfront.com.
Stillfront’s portfolio includes games across multiple platforms. Unravel, developed by Coldwood in collaboration with Electronic Arts, won 20+ awards at E3 and Gamescom and was released in February 2016. Supremacy 1914 and Call of War are high-immersion war strategy games developed by Bytro Labs. ManagerZone is a sports management strategy game launched in 2001. DragonRealms and GemStone IV are MUD-style games with a very loyal player base. Lara Croft Relic Run(TM) is a popular mobile game developed by Simutronics.
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This information is information that Stillfront Group AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact person set out above, at 08.40 CET on January 11, 2017.