10 January, 2018
Stillfront with Goodgame Studios – more than 5 million MAUs
Stillfront Group AB (“Stillfront”) systematically works with improving the product portfolio to optimize performance and reward/risk. Among many things, Stillfront continuously monitors the number of active users of the online games on a monthly basis (MAU – Monthly Active User) and daily basis (DAU – Daily Active User).
During the fourth quarter of 2017, the average number of MAUs was 930,783. The number of DAUs was 229,692 on average during the quarter. The corresponding figures for the third quarter of 2017 were 1,158,799 MAUs and 234,915 DAUs. Thus, the fourth quarter 2017 showed a decrease of 20% regarding the number of MAUs and 2% regarding the number of DAUs as compared with the third quarter of 2017.
During the third quarter, Stillfront had its largest featuring so far with SIEGE: Titan Wars which gave a very large influx of new users without having to invest in user acquisition. Therefore there was an expected decrease in the user numbers this quarter, since no significant amount has been invested in user acquisition for SIEGE: Titan Wars yet. Excluding SIEGE: Titan Wars, the number of MAUs grew by 7% and number of DAUs grew by 11% as compared with the third quarter of 2017.
During the fourth quarter of 2016 the average number of MAUs was 289,729 and the average number of DAUs was 72,148. During the fourth quarter 2017 the number of MAUs increased by 221%, and the number of DAUs increased by 218%, compared with the third quarter of 2016.
In total, the above numbers pertain to the fifteen largest online games as ranked by revenues, i.e. Call of War, Supremacy 1914, Conflict of Nations, ManagerZone, DragonRealms, GemStone IV, SIEGE: Titan Wars, Tank Storm, Admiral, Nida Harb 3, Age of Lords, World at War, War and Peace: Civil War, eRepublik.com and Online Fussball Manager.
eRepublik Labs launched War and Peace: Civil War and Babil Games launched Nida Harb 3 during the fourth quarter. These two games contributed with 144,787 MAUs and 18,052 DAUs to the numbers above.
During the quarter, Stillfront entered into an agreement to acquire 100 percent of the shares in Altigi GmbH (“Goodgame Studios”). The average number of MAUs for Goodgame Studios games during the fourth quarter of 2017 was more than 4.2 million, and the average number of DAUs was more than 800,000. Thereby, Stillfront and Goodgame Studios combined had more than 5 million MAUs and more than 1 million DAUs on average during the fourth quarter. Goodgame Studios largest games are Goodgame Empire, Big Farm, Empire: Four Kingdoms and Big Farm: Mobile Harvest.
Jörgen Larsson, CEO, Stillfront Group, comments:
“2017 was a really good year for Stillfront Group with strong player growth both organically and through acquisitions, and where player loyalty and spending continued to be very good. Year over year, the amount of players have tripled, and the DAU/MAU ratio (stickiness) is now at 25%, up from 20% last quarter. When you then add Goodgame Studios and the pipeline of new games that exists, I’m really looking forward to 2018” Jörgen Larsson, CEO, Stillfront Group comments.
FOR FURTHER INFORMATION, PLEASE CONTACT:
Jörgen Larsson, CEO
Phone: +46 703 211 800
Sten Wranne, CFO
Phone: +46 705 851 258
Stillfront is a group of independent creators, publishers and distributors of digital games – with a vision to become the leading group of indie game creators and publishers. Stillfront operates through nine near-autonomous subsidiaries: Bytro Labs in Germany, Coldwood Interactive in Sweden, Power Challenge in the UK and Sweden, Dorado Online Games in Malta, Simutronics in the United States, Babil Games in UAE and Jordan, eRepublik in Ireland and Romania, OFM Studios in Germany and Goodgame Studios in Germany. Stillfront’s games are distributed globally. The main markets are the United States, Germany, UK, France and MENA. For further information, please visit www.stillfront.com.
Stillfront’s portfolio includes games across multiple platforms. Unravel is a widely acclaimed console game developed by Coldwood in collaboration with Electronic Arts. Supremacy 1914 and Call of War are high-immersion war strategy games developed by Bytro Labs. ManagerZone is a sports management strategy game launched in 2001. DragonRealms and GemStone IV are MUD-style games with a very loyal player base. Siege: Titan Wars(TM) is a popular mobile game developed by Simutronics. Tank Storm and Admiral are mobile strategy games with very strong player bases, which are published by Babil Games. World at War: WW2 and War and Peace: Civil War are successful mobile strategy games developed and published by eRepublik Labs. Online Fussball Manager is a leading sports management game. Goodgame Empire, Empire: Four Kingdoms, Big Farm and Big Farm: Mobile Harvest are among the biggest strategy games of all time, developed by Goodgame Studios.
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This information is information that Stillfront Group AB (publ) is obliged to make public pursuant to the EU Market Abuse Regulation. The information was submitted for publication, through the agency of the contact person set out above, at 08.30 CET on Jan 10, 2018.