Sustainability

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Sustainability at Stillfront

Our mission is to positively impact our users’ lives, and it drives everything we do, and as people spend more free time playing games every year, our mission becomes more important.

We want to create a positive gaming universe that is digital, affordable, equal, and sustainable. So we focus on games that are all about having a rewarding hobby, a great social experience, or a strategic challenge.

Our business is digital, and our largest negative environmental impact derives from the emissions of our players when playing our games on mobile or browser devices.

Stillfront operates in an industry that revolves around expertise and talent. To attract and retain the foremost talent in the industry, we need to offer an inclusive and equal workplace. For Stillfront, equality, diversity and inclusion are highly important in our core game development processes. There is a high demand for high-quality entertainment in multiple languages, adapted to different cultures, religions, and customs.

Our sustainability strategy

At Stillfront, sustainability is an integrated part of the operational foundation of our ‘forever franchises’. To create engaging and accessible games that impact our players positively, we must empower the people who build them, engage the communities who play them, and protect the digital infrastructure that powers them. Our strategy is based on materiality-driven prioritization, with a clear focus on risk mitigation, executed through our global Games Services.

Stillfront’s sustainability strategy is designed to allocate resources to the most material sustainability areas to drive performance and engagement.

By embedding ESG directly into how we develop, operate, and scale our games, we mitigate risk, and future-proof our ‘forever franchises’.

Our mandate is clear – to future-proof our ‘forever franchises’ against regulatory exposure, talent attrition, and infrastructure risks.

1

Climate impact and environment

2

Social and employer responsibility

3

Responsible business

1

Climate impact and environment

We are committed to reduce the environmental footprint caused by our operations, by making efficient use of energy and natural resources. Stillfront and its subsidiaries strive to minimize environmental damage and reduce waste generation. The overall aim is to run a sustainable business by striving for Stillfront’s business processes to have the lowest possible impact on the environment. Stillfront monitors, measures, works to reduce, and reports annually on its carbon footprint in accordance with the international standard Greenhouse Gas (GHG) Protocol.

2

Social and employer responsibility

As a large employer and a developer of games, reaching almost 42 million people every month it is key for Stillfront to build a sound people’s business. We need to attract and retain the best people and we need to offer an inclusive and equitable workplace. Employee wellbeing and engagement are key for us. We also need to act responsibly and take care of all the people that play our games. Our overall mission is to create a positive gaming universe that is digital, affordable, equal and sustainable, including talent as well as consumers. We take responsibility for developing and publishing content in accordance with our corporate values. Playing a Stillfront game is about having a rewarding hobby, a great social experience, or a strategic challenge.

3

Responsible business

We have a commitment to build a sustainable gaming business. We take our ethical and social responsibilities seriously and are committed to improving sustainability throughout our entire value chain.
We strive to uphold a healthy corporate culture with a high level of integrity, providing guidance to all employees on the expected behavior at Stillfront and in interactions with stakeholders.

We are committed to the Ten Principles of the United Nations Global Compact for responsible business conduct, within the areas of human rights, labor, environment, and anti-corruption. We work actively on ethics and compliance awareness across the business using our code of conduct and values in our daily activities.

Sustainability targets

The games industry is one of the largest entertainment industries globally and is growing as more and more people discover the joys of digital games.

  • Climate impact

    Stillfront commits to reduce absolute scope 1 and 2 GHG emissions by 42 percent and scope 3 GHG emissions by 51.6 percent by 2030.

    -
    42
    42
    42
    %
  • Employee wellbeing and engagement, eNPS

    The average result of the Employee Net Promoter Score (eNPS) for Stillfront shall be at least 30 during each measurement period. eNPS is a globally accepted measure of employees’ perception of their employer. Stillfront has chosen an eNPS score of at least 30 as a criterion, as this indicates a high level of employee satisfaction.

    > 30
  • Data privacy and protection

    Stillfront shall achieve and maintain an implementation rate of at least 80% of its Data Privacy Program for the group at the end of each measurement period, excluding any group companies acquired during the relevant period.

    > 80 %
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Our material sustainability areas

Stillfront has identified four material sustainability areas. These are the areas where Stillfront has the most significant sustainability-related impacts, risks and opportunities, and where the Group focuses its sustainability work.

  • Climate change
  • Own workforce
  • Consumers and end-users
  • Business conduct
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Governing sustainability

Our board of directors is responsible for our overall strategy, of which sustainability is a part. The board is also responsible for our key policies and steering documents, including the Code of Conduct, Sustainability, HR, Data Protection & Privacy, Anti-bribery, and Anti-corruption policies. And we use the FAIR (Forum & Communities, Age protection, Inclusion & Diversity, Responsible Marketing and Monetization) guidelines to help us operate responsibly.

The executive management team regularly carries out due diligence, conducting double materiality assessments and defining Stillfront’s ESG strategy and action plan, which is reviewed annually. They are also responsible for the ESG strategy and action plan, which are implemented by our ESG forums that meet two-three times per year. The ESG forums include representatives of all subsidiaries, and the management of each subsidiary is responsible for implementing the group policies and guidelines.

Discover more

Stillfront develops digital games for a diverse global audience and our broad games portfolio is enjoyed by millions of people every month.

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Key policies

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Sustainability reports

Key policies

Sustainability reports